HEM/ApplyWave Webinar: Unlocking the Potential: Strategies for International Student Recruitment
Webinar Details
Join us for an enlightening webinar where experts Philippe Taza from Higher Education Marketing and David Adler from ApplyWave delve into the dynamic world of international student recruitment. This session will cover key topics including the contrast between domestic and international recruitment strategies, the increasing global demand for international education, and the unique challenges and strategies of international marketing.
Discover the importance of understanding cultural perspectives, language barriers, and the decision-making processes of prospective students. Learn how digital marketing plays a pivotal role in reaching diverse audiences, developing unique selling propositions, and effectively targeting potential students through geo-targeting and specialized research for ad campaigns.
This webinar will also explore the customization of advertising for specific schools and programs, and how to leverage reporting and analytics to optimize ad performance. Whether you're looking to enhance your current strategies or are new to the field of international student recruitment, this webinar will provide valuable insights and practical tools to help you succeed!
Register now!
Having over 20 years of experience in the education industry, David is one of the most innovative leaders in the field of ‘International Student Mobility & Recruitment’. He is an internationally renowned EdTech entrepreneur and expert on global education mobility.
David serves on the Board of Directors of the American International Recruitment Council (AIRC).
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