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ONLINE WEBINAR

HEM/ApplyWave Webinar: Unlocking the Potential: Strategies for International Student Recruitment

Webinar Details

June 4, 20241:00 p.m. EDT
 

Reserve your spot!

Join us for an enlightening webinar where experts Philippe Taza from Higher Education Marketing and David Adler from ApplyWave delve into the dynamic world of international student recruitment. This session will cover key topics including the contrast between domestic and international recruitment strategies, the increasing global demand for international education, and the unique challenges and strategies of international marketing.

Why Attend?

Discover the importance of understanding cultural perspectives, language barriers, and the decision-making processes of prospective students. Learn how digital marketing plays a pivotal role in reaching diverse audiences, developing unique selling propositions, and effectively targeting potential students through geo-targeting and specialized research for ad campaigns.

This webinar will also explore the customization of advertising for specific schools and programs, and how to leverage reporting and analytics to optimize ad performance. Whether you're looking to enhance your current strategies or are new to the field of international student recruitment, this webinar will provide valuable insights and practical tools to help you succeed!

Register now!

Meet the Speakers

Philippe Taza
Philippe Taza - CEO, HEM
As a pioneer in education marketing and recruitment, Philippe brings extensive expertise in online marketing strategies, analytics, and performance management to help institutions excel in the digital age.
David Adler
David Adler - Founder & CEO ApplyWave

Having over 20 years of experience in the education industry, David is one of the most innovative leaders in the field of ‘International Student Mobility & Recruitment’. He is an internationally renowned EdTech entrepreneur and expert on global education mobility.

David serves on the Board of Directors of the American International Recruitment Council (AIRC).

Platforms we manage

Some of the institutions that rely on us

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Testimonials

Mark Hatton

DIRECTOR OF ADMISSIONS AND MARKETING
Webster University Geneva
HEM is arguably, the world leader in digital marketing for education and we are pleased to work with them to achieve our goals

Patrick Golding

DIRECTOR OF ADMISSIONS
Cumberland College
Working with HEM ensures that we maximize the benefits of our digital investments and reach our targeted audiences with impactful messages on search engines and social media.

Les Merson

VICE PRESIDENT OF MARKETING AND PUBLIC RELATIONS & COMMUNICATIONS
Stenberg College
They are passionate about teaching and sharing their knowledge. Whatever your skillset, HEM will supplement it and help you achieve even better results.

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