---
title: CRM for Student Recruitment | Higher Education Marketing
---

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#### Everything you need to Convert More Students Online

 

# CRM and Marketing Automation Features Every School Needs

#### This webinar took place on Thursday, January 30th at 1:00 pm EST.

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As the world’s fastest growing software market, CRM and marketing automation have helped all sorts of companies become more efficient and increase their ROI – but how can schools make use of this ever-popular technology?

This exclusive webinar endeavors to answer that question by outlining the most helpful, practical, and effective CRM and marketing automation tools that can help schools streamline recruitment. Here are a few features we'll be focusing on:

- Lead scoring
- Agent & agency management
- Email workflows
- SMS automation
- CRM & Marketing automation reporting

Whether your school is in the market for a new CRM, or wants to make the most out of its current system, this webinar shows schools how to maximize the potential of CRM and marketing automation technology.

**Want to learn more about the many functions of CRM and marketing automation?**

**Fill out the form to view the recording!**

 

 

 

 

 

 

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Berenice Copcciolilo, John Cabot University

*"..extremely professional, they have gone out of their way to help us solve problems.."*

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