Google Analytics is a vital tool for any student recruitment professional, allowing you to access a wide range of insights that will help you monitor, analyse, and upgrade your digital marketing initiatives. GA’s wide range of reporting functions can be used to drive improvement across multiple campaigns and a number of different digital channels, set measurable objectives, and get concrete evidence of what is and isn’t working for your school.

Take this self-assessment to see if your school is getting the most out of your analytics management, and identify key areas where you could improve, including:

• Optimizing your school’s account setup
• Using filters for more insightful reports
• Creating measurable goals for your institution’s website
• Ensuring effective analysis and reporting

Just fill out this simple form to see how Google Analytics could transform your student recruitment strategy!