HEM Webinar Series:

This webinar will was held on Thursday, September 22, 2022 @ 1:00 pm EDT

Generating a consistent and growing flow of qualified leads is a sign of a healthy recruiting and enrollment process.  Leveraging Facebook and Instagram using lead campaigns have become a critical part of that practice especially as the education space becomes more competitive and platform functionalities evolve. In this webinar, we’ll be showing you innovative ways to best use these tools to reach and exceed your school’s recruitment objectives.  In our 40 minute session, you’ll learn:

» What lead campaigns are and how they differ from traffic, conversions, website visits, etc...
» How lead campaigns directly benefit your student recruitment process
» How to create lead campaigns in Facebook and Instagram to build a consistent lead flow

» Key tips to apply to your campaigns to increase the chance for enrollment success

This timely webinar, presented by Philippe Taza, CEO of HEM, and Amélie Chayer, Social Media Specialist with HEM’s Paid Ads team will provide a thorough overview of lead campaigns, when and why to use those over other campaign formats and strategies for paid ads, how to create lead campaigns, and ultimately how to maximize your prospective student lead flow.

Fill out the form to get the video and presentation!