---
title: "October Webinar - The Fresh Start Effect: Proven Strategies to Kickstart Your Enrollment in the New Year"
description: Start the New Year Strong with Proven Enrollment Strategies. Join our webinar on October 26, 2023, at 1 p.m. to optimize your advertising for success. Learn more!
image: https://landing.higher-education-marketing.com/hubfs/HEM_logo_eng.jpg
---

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#### Everything you need to Convert More Students Online

 

# The Fresh Start Effect: Proven Strategies to Kickstart Your Enrollments in the New Year

![The Fresh Start Effect Proven Strategies to Kickstart Your Enrollment in the New Year B](https://landing.higher-education-marketing.com/hs-fs/hubfs/Webinars%20HEM%20MKTG/October%202023/The%20Fresh%20Start%20Effect%20Proven%20Strategies%20to%20Kickstart%20Your%20Enrollment%20in%20the%20New%20Year%20B.jpg?width=2000&height=1333&name=The%20Fresh%20Start%20Effect%20Proven%20Strategies%20to%20Kickstart%20Your%20Enrollment%20in%20the%20New%20Year%20B.jpg "The Fresh Start Effect Proven Strategies to Kickstart Your Enrollment in the New Year B")

 

## HEM Webinar Series:

## This webinar was held on Thursday, October 26, 2023 @ 1:00 p.m. EDT

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The New Year is a time of new beginnings. Whether it's training for career advancement or seeking a course to break into a new industry, countless people take this opportunity to go back to school. We call behavior like this the "Fresh Start" effect and educational institutions that capitalize on it can see measurable gains in their recruitment efforts.  
   
In this month's webinar, the HEM team will walk you through the importance of advertising during the holiday period leading up to the new year and outline key strategies for advertising to this cohort. You'll learn how to craft ideal messaging and plan your advertising push, along with discovering which best practices ensure your institution will be ready to start the new year strong.  
 

## Fill out the form to access the recording and presentation!

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# Watch the video!

 

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BERENICE COPCCIOLILO, JOHN CABOT UNIVERSITY

*"..extremely professional, they have gone out of their way to help us solve problems.."*

Founded in 2008, HEM is a multi-lingual company, based in Montreal, with a wide range of education clients across Canada, the US and Europe. Our tight-knit team of marketing specialists provide comprehensive, customized digital marketing solutions for:

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