Higher Education Marketing (HEM) presented this 30-minute webinar, "Maximizing the Effectiveness of Your Student Recruitment Campaigns with Google Analytics," on Thursday, November 17th, at 11:00 am Eastern.
This webinar provides marketing and recruitment professionals in the education sector with the knowhow to use Google Analytics (GA) effectively in their digital marketing initiatives. Focusing on common examples from the student recruitment sector, the webinar will look at how GA can be harnessed to get real results in your inbound marketing campaigns, and drive lasting improvements in your performance. The presentation includes:
Whether you’re just getting started using Google Analytics or looking to improve your existing campaigns, this free webinar will help you to improve your technical knowledge of the tool and gain a clearer understanding of its application in your inbound marketing initiatives.
Founded in 2008, HEM is a multi-lingual company, based in Montreal, with a wide range of education clients across Canada, the US and Europe. Our tight-knit team of marketing specialists provide comprehensive, customized digital marketing solutions for: