---
title: "Navigating the Future: Social Media Trends for 2024 in Education Marketing"
description: Discover the top 2024 social media trends for education marketing! Join our webinar for actionable insights to enhance student recruitment and engagement strategies.
---

![hem15-logo-enr-2](https://landing.higher-education-marketing.com/hubfs/hem15-logo-enr-2.svg "hem15-logo-enr-2")

![hem15-logo-enr-2](https://landing.higher-education-marketing.com/hubfs/hem15-logo-enr-2.svg "hem15-logo-enr-2")

[LEARN MORE](https://landing.higher-education-marketing.com/uk-eu-navigating-the-future-social-media-trends-for-2024-in-education-marketing#form-container)

#### Everything you need to Convert More Students Online

 

# Navigating the Future: Social Media Trends for 2024 in Education Marketing

![iStock-1500076819](https://landing.higher-education-marketing.com/hs-fs/hubfs/Webinars%20HEM%20MKTG/June%202024/iStock-1500076819.jpg?width=2000&height=1333&name=iStock-1500076819.jpg "iStock-1500076819")

 

## HEM Webinar Series:

## This webinar was held on Thursday, June 20, 2024 @ 1:00 p.m. GMT / 2:00 p.m. CET

![HEM_webinar_graphic_2021_new](https://landing.higher-education-marketing.com/hs-fs/hubfs/HEM_webinar_graphic_2021_new.png?width=175&name=HEM_webinar_graphic_2021_new.png)

Explore the transformative social media landscape of 2024, tailored specifically for educators and marketing professionals in the education sector. With over 5 billion social media users worldwide and average individual engagement across seven platforms monthly, understanding these dynamics is essential for effective educational outreach.

In this session, we delved into the pivotal trends and strategic adaptations necessary for thriving in this digital arena. As many prospective students turn to social media first when exploring education options, it’s crucial to engage with them where they are. Whether you’re looking to refine your digital marketing strategy or discover innovative ways to connect with prospective students, this webinar provided valuable insights and actionable strategies.

Attendees gained a thorough understanding of the 2024 social media trends and left equipped with practical tools and knowledge to update their marketing strategies, ensuring their educational institutions remain competitive and resonant in a rapidly evolving digital landscape.

## **Missed the live event? Fill out the form to access the recording and slides!**

![](https://landing.higher-education-marketing.com/hs-fs/hubfs/HEM%20LPs/HEM_icon_free_assess_LP-1.png?width=78&height=70&name=HEM_icon_free_assess_LP-1.png)

# Unlock webinar content - Fill the form!

 

![JCU_circle_logo_2](https://landing.higher-education-marketing.com/hs-fs/hubfs/HEM%20LPs/Free%20Online%20Assessment/JCU_circle_logo_2.png?width=204&name=JCU_circle_logo_2.png "JCU_circle_logo_2")

BERENICE COPCCIOLILO, JOHN CABOT UNIVERSITY

*"..extremely professional, they have gone out of their way to help us solve problems.."*

Founded in 2008, HEM is a multi-lingual company, based in Montreal, with a wide range of education clients across Canada, the US and Europe. Our tight-knit team of marketing specialists provide comprehensive, customized digital marketing solutions for:

![HEM_icon_DM](https://landing.higher-education-marketing.com/hs-fs/hubfs/HEM%20LPs/HEM_icon_DM.png?width=100&height=100&name=HEM_icon_DM.png "HEM_icon_DM")

#### Digital marketing

![HEM_icon_mautic](https://landing.higher-education-marketing.com/hs-fs/hubfs/HEM%20LPs/HEM_icon_mautic.png?width=100&height=100&name=HEM_icon_mautic.png "HEM_icon_mautic")

#### Mautic CRM

![HEM_icon_SP-1](https://landing.higher-education-marketing.com/hs-fs/hubfs/HEM%20LPs/HEM_icon_SP-1.png?width=100&height=100&name=HEM_icon_SP-1.png "HEM_icon_SP-1")

#### Student Portal

![HEM_icon_consult](https://landing.higher-education-marketing.com/hs-fs/hubfs/HEM%20LPs/HEM_icon_consult.png?width=100&height=100&name=HEM_icon_consult.png "HEM_icon_consult")

#### Consulting

![ggp](https://landing.higher-education-marketing.com/hs-fs/hubfs/ggp.png?width=100&height=95&name=ggp.png "ggp")

![baap-guidelines-badge-en](https://landing.higher-education-marketing.com/hs-fs/hubfs/baap-guidelines-badge-en.png?width=191&height=70&name=baap-guidelines-badge-en.png "baap-guidelines-badge-en")

![HubSpot-certified-partner-3](https://landing.higher-education-marketing.com/hs-fs/hubfs/HubSpot-certified-partner-3.png?width=144&height=70&name=HubSpot-certified-partner-3.png "HubSpot-certified-partner-3")

![fb-partners](https://landing.higher-education-marketing.com/hs-fs/hubfs/fb-partners.png?width=150&height=86&name=fb-partners.png "fb-partners")

 

[Privacy Policy](https://www.higher-education-marketing.com/privacy-policy) | [Data Protection Policy](https://www.higher-education-marketing.com/data-protection-policy)

© Higher Education Marketing Inc.